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Shurooq’s beachfront project Ajwan Khorfakkan attracts strong investor interest at Sharjah Investment Forum 2024

The Sharjah Investment and Development Authority (Shurooq)
showcased its key projects, including Ajwan Khorfakkan, Maryam Island, and Sharjah Sustainable
City, at the 7 th edition of the Sharjah Investment Forum held on 18-19 September, under the
patronage of His Highness Sheikh Dr. Sultan bin Mohammed Al Qasimi, Member of the Supreme
Council and Ruler of Sharjah.
During the forum, a key highlight was the exhibit featuring Shurooq’s residential project Ajwan,
located in the picturesque city of Khorfakkan. With its strategic location, breathtaking views of the
Gulf of Oman, and majestic mountains, the project seamlessly blends natural beauty with elegant
living spaces.
During the two-day forum, Shurooq’s exhibit garnered significant interest from investors seeking
projects with strong ROI potential and desirable locations for holiday homes or weekend retreats.
Ajwan aims to create a thriving community, offering a blend of hospitality, retail, residential, and
entertainment options, all designed to cater to families and those in search of memorable
experiences.
H.E. Ahmed Obaid Al Qaseer, Chief Executive Officer of Shurooq, said: “We are delighted to see
growing interest in our projects such as Ajwan at the Sharjah Investment Forum 2024. As one of our
flagship projects, Ajwan stands out due to its thoughtful design and prime location, making it one of
our most appealing beachfront developments. Beyond being a significant investment opportunity,
what I value most about this project is its serene environment, which is thoughtfully designed to
promote peace, positivity, and well-being for its residents. Diverse projects such as Ajwan, Sharjah
Sustainable City, and Maryam Island—each designed to elevate the standards of sustainable and
luxury living in Sharjah—show how Shurooq supports Sharjah’s strategic vision. The forum provided
a valuable opportunity for Shurooq to showcase our commitment to developing impactful,
sustainable projects that enhance quality of life while also creating attractive investment
opportunities for investors from different parts of the world.”
Over the past months, Ajwan has garnered significant investor attention primarily due to its key
features, including competitive prices, high-quality living, a strategic location, and attractions for all
ages. Its residential buildings, Al Joon and Saahil, with captivating views, have become so popular
that only a few units are left for sale. The project also features a first-of-its-kind waterpark in the
eastern region of the UAE and is just a 5-minute drive from Khorfakkan’s main attractions such as
the waterfall and amphitheater.
Ajwan’s first phase consists of 79 units, with two-bedroom apartments ranging from 127 to 231 m²
and prices starting from AED 1,899,000. The three-bedroom apartments, ranging from 168 to 289
m², are offered at a starting price of AED 2,099,000. The three-bedroom duplex apartments measure
235 to 275 m² and start from AED 3,799,000. Four-bedroom apartments extend over 225 to 369 m²,
with prices beginning at AED 2,799,000. The four-bedroom duplex apartments cover 272 to 312 m²

and are available from AED 4,199,000. The project is slated to
be completed in the last quarter of 2026.

During the forum, Shurooq also showcased its Maryam Island project—a mixed-use development
featuring 20 residential buildings comprising over 3,500 homes. Spread over a massive 3.3 million sq.
ft. area, the waterfront destination will offer unrivaled vistas of Al Mamzar Beach and Al Khan
Lagoon. The project is due for completion in 2026.
In addition, visitors to Shurooq’s exhibit learned about Sharjah Sustainable City, the first sustainable
master-planned residential community developed by Shurooq in partnership with Diamond
Developers. This development has become one of the most sought-after residential communities,
nearly sold out with only a few villas remaining. It recently surpassed AED 2.5 billion in sales across
all four phases, with the final phase scheduled for completion in 2025.
Organized by the Sharjah FDI Office (Invest in Sharjah), under the theme ‘A Futuristic Vision for
Smart Economies,’ this year’s forum featured over 80 renowned global experts and included
workshops, panel discussions, and keynote speeches. The forum discussed the role of investments
and capital in directing AI systems to support global growth and enhance efficiency, flexibility, and
inclusiveness across various sectors, including real estate.

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