Connect with us

Emirates

Abaya Rally Celebrates Emirati Women’s Day and Women’s Empowerment in Partnership with AWR ZEEKR

The fourth edition of the Abaya Rally lit up the Dubai Autodrome on August 24, 2024, as over 200 women came together to celebrate Emirati Women’s Day with a powerful display of unity and empowerment. Organized by Orbit Events, this all-women drive showcased the strength and resilience of
women from various nationalities, all proudly driving in their Abayas. This year’s rally stood out for its sense of community and collective strength. The Club Circuit buzzed with the energy of determined women, each making their mark on the track. Adding to the thrill was a newly introduced drift passenger experience, providing an adrenaline-filled adventure that perfectly complemented the rally’s empowering atmosphere. The rally, which highlighted the participants’ commitment to progress and a sustainable future, featured an impressive range of vehicles, from sleek supercars and sports cars to 4x4s
and superbikes. The event was more than just a drive; it was a powerful statement of empowerment, as women proudly displayed their skills and commitment to shattering barriers. ZEEKR X, the premium electric compact SUV, took the spotlight as the flagship vehicle of the Abaya Rally, dedicated to celebrating and empowering women. As the official EV automotive brand of the event, ZEEKR—a global leader in premium electric vehicles, distributed by AW Rostamani Group (AWR)—epitomizes the spirit of innovation and advancement. The all-women drive was flagged off with ZEEKR X and ZEEKR 001,
pushing forward the brand’s commitment to style and sophistication, and showcasing its position as a leader in the EV segment. Roberto Colucci, Director of ZEEKR at AW Rostamani Group, commented: “We were thrilled to be a part of the Abaya Rally, which served as a testament to and celebration of the
diverse talent, creativity, and aspirations of Emirati women. From fashion to exploration and
innovation, the event showcased their boundless potential, aligning perfectly with ZEEKR
and AWR’s mission to drive progress and inclusivity. We were particularly proud to see
Eman Al Bastaki recognized for her exceptional leadership in Emiratization and her
dedication to empowering Emirati women in the automotive industry. By continuing to
support initiatives like these, we are building a future where local talent plays a pivotal role in
shaping the nation’s progress.”
Cannon Wang, Managing Director of ZEEKR MENA Region, remarked: "Being part of the
Abaya Rally was an honor for us as this event beautifully mirrored our values at ZEEKR —
innovation, empowerment, and a forward-thinking approach. This rally was not just a
celebration of motoring but a powerful statement of the strength, creativity, and
determination of women in the UAE. At ZEEKR, we are committed to driving progress and
providing platforms that empower individuals to showcase their unique identities. The Abaya
Rally was a perfect embodiment of this commitment, and we were pleased to be part of an
initiative that is paving the way for a more inclusive and sustainable future.”

The event celebrated Emirati Women’s Day, honoring Sheikha Fatima bint Mubarak’s vision.
It featured an elite panel of accomplished Emirati women: Maitha Alblooshi, Founder of Be
You and Agile Coach; Abeer Matrooshi, Professional Coach and Radio Presenter; Alanoud
Alhashmi, Emirati Businesswoman and Consultant; and Eman Ahmed Al Bastaki, HRBP and
Group Head of Emiratisation at AWRostamani Group. The event also recognized Emirati
Women of Achievement: Ayatelrahman Al Sharawy, Narcotics Expert with Dubai Women’s
Police, and Safa Almahri, the first Emirati woman with licenses in all seven driving
categories.
“It’s an incredible privilege to celebrate and honor the achievements of Emirati women at the
Abaya Rally and Emirati Women’s Day. This event is more than just a drive; it’s a testament
to our collective strength and a beacon for future generations. Let’s continue to break barriers
and inspire each other to reach new heights.”
—Panelist, Abeer Al Matrooshi, Professional Coach and Radio Presenter
“Empowering women is about creating opportunities and leading with courage. Together,
we’re shaping a future where every woman can achieve her dreams and make a lasting
impact.” — Panelist, Alanoud Alhashmi, Emirati Businesswoman, Futurist and Consultant
The event spotlighted a distinguished panel of automotive trailblazers, including Eman Thani,
a renowned professional biker; Nahla Al Rostamani, the pioneering Emirati woman to hold a
racing license; Nora Al Jassasi, an Emirati female rally driver; and Syeda Aisha Atif, a
mechanical engineer. Honorees included Fouzia Zahoor, the youngest woman to earn a heavy
vehicle license in the UAE and a celebrated truck driver, and Rana Hayek, an accomplished
engineer, mechanic, and influencer.
The rally also showcased a modest fashion segment, highlighting the Abaya's identity as a
symbol of strength and modern elegance. This segment beautifully blended traditional
craftsmanship with contemporary designs, celebrating cultural identity with a touch of luxury
and sophistication.
The event was in Partnership with ZEEKR and AW Rostamani Group and powered by
Castrol Edge, featuring Gold sponsors Al Ain Farms, Al Haramain Perfumes, Amaron,
Awrostamani Trading, and Silver sponsor Travel Wings. Support partners included
Champion Digital, Florist Partner FNP.ae, Hydration Partner Jeema, SoCL, Royal Sea Ent. ,
Girls Mechanic Team
The Abaya Rally concluded with a powerful celebration of the strength and achievements of
women in the UAE, uniting participants from all walks of life and showcasing their capacity
to drive change. The event highlighted the vital role women play in society, marking a
historic moment of empowerment and unity.

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Emirates

World Free Zones Organization Launches its New Corporate Identity

The World Free Zones Organization (World FZO) has launched its new corporate identity, which coincided
with its 10th anniversary. The launch came during the 10 th World Free Zones Organization (World FZO) World Congress in Dubai held under the theme ‘Zones and the Shifting Global Economic Structures – Unlocking New Investment Avenues’, In conjunction with the launch of its new corporate identity, the World FZO announced its new vision, mission, and purpose. Its new vision focuses on driving global economic progress, sustainability, and inclusive growth through empowered free zones, setting the benchmark for economic advancement. As part of its new mission, the World FZO aims to engage with free zones from around the world by supporting them through knowledge
sharing, networking, advocacy, and consulting, enhancing their positive impact and contributions to economic and social development in their respective countries.
The World FZO reaffirmed its commitment to its core values while enhancing its approach by adopting the
latest practices and keeping pace with rapid global changes. This forward-thinking approach enables the
organisation to reshape prevailing perceptions and highlight its distinctive and innovative methods.
With its new identity, the World FZO also emphasise its dedication to launching purposeful and transparent initiatives that solidify its role as a catalyst for positive change on the global stage.
The organisation’s new corporate identity represents its three strategic pillars: Impact, Influence, and Trust. Its focus on Impact will drive sustainable growth and effectiveness, ensuring that free zones remain at the forefront of socio-economic development and innovation. Under its second pillar, Influence, it seeks to shape the future of global trade and investment by advocating for policies that foster growth and opportunity for businesses and communities. Furthermore, by building Trust, the organizations will reinforce its role as a steadfast ally, providing the advocacy needed to navigate an increasingly complex and evolving global landscape. The organisation’s key objectives for its new phase include opening new investment horizons and reinforcing social contributions by supporting net-zero initiatives.
The World FZO remains focused on fostering trade relations and partnerships between economic zones in its member countries, while broadening its activities to encompass emerging economic sectors. These sectors align with the demands of the era, including artificial intelligence, digital trade, the Fourth Industrial Revolution, and advanced technologies.

Continue Reading

Emirates

Dubai Customs Launches Innovative Training Program to Enhance Emiratisation Efforts

– Specialized Vocational Program Under "Masar 33" Aims to Train and Employ 80
Citizens
– Sultan Bin Sulayem: Our Plans Align with National Vision and Goals
– Abdulla Mohammed Busenad: A Strong Commitment to Supporting
Nationalization Efforts in the UA

Dubai Customs is launching a significant initiative to train and employ 80 new high school graduates as “Customs Inspectors.”in line with the vision of the Dubai government and contributing to the goals of the Dubai Economic and Social Agenda, along with the leadership’s commitment to invest in citizens and increase Emiratisation rates.
This initiative is part of the department’s commitment to enhance the participation of citizens
in the economic development process and to support the UAE Centennial 2071 Plan goals
by investing in the youth and equipping them with the skills and knowledge necessary to
keep pace with global changes. The department has allocated a vocational program in
customs inspection for candidates selected from Ru’ya Careers UAE 2024, providing them
with professional training for seven months both domestically and internationally before they
take up available positions. This initiative is part of the pioneering “Masar 33” program
designed to meet Dubai’s agenda goals by mobilizing all resources and development plans
to ensure the highest quality of life for citizens in the emirate. “Masar 33″aims to enhance
the competitiveness of Emirati talent through various initiatives, professional programs, and
scholarships, establishing Dubai Customs as a cornerstone for advancing the national
human development system, boosting its efficiency and productivity, and increasing its
participation in economic sectors to meet Dubai’s leading aspirations for the future.

Program Objectives:
The vocational program aims to nurture and train new high school graduates by enhancing
their professional skills in line with the Dubai government’s vision. It seeks to integrate
citizens into the labor market from early stages, ensuring their future success and
competitiveness. Additionally, it focuses on building the capabilities of customs inspectors on
scientific and advanced training foundations to address security risks and protect the
community and economy from customs evasion and smuggling, achieving a 100%
nationalization rate in customs inspection at Dubai Customs.

Active Participation:

H.E. Sultan bin Sulayem, DP World Group Chairman & CEO and Chairman of Ports,
Customs and Free Zone Corporation, stated that the organization is committed through its
various initiatives and programs aimed at training and qualifying citizens to actively
contribute to the success of the UAE’s national vision, which is fundamentally based on the
Emirati workforce. He praised Dubai Customs for diversifying its projects in line with the
Dubai government’s plan and its social and economic agenda, enhancing the
competitiveness of citizens in the labor market for both the public and private sectors under
an ambitious strategy to encourage and promote nationalization policies.

Attracting Citizens:
H.E. Dr. Abdulla Mohammed Busenad, Director General of Dubai Customs, emphasized that
the department provides a range of specialized programs at the highest levels to attract
young citizens and involve them in the development process. Through “Masar 33” which
aligns with the objectives of the Dubai agenda and the leadership’s vision for enhancing
nationalization in both the public and private sectors, the programs enable citizens to gain
knowledge, field experience, and technical skills necessary for joining the labor market
through the approved career path. He noted that the initiative to train recent high school
graduates in customs professions builds upon Dubai Customs’ previous achievements in
qualifying citizens and the positive results attained through a series of diverse programs
covering the most in-demand job sectors. The department remains committed to enhancing
the efficiency of citizens and providing them with the professional opportunities they seek,
reinforcing its commitment to supporting nationalization efforts in the UAE.

Four Pillars:
Mohammed Al Ghaffari, Executive Director, Human Resources Division at Dubai Customs,
announced the opening of applications for the customs inspector training program during the
Ru’ya Careers UAE 2024 and provided the link to the official Dubai Government Jobs
website. The program is designed around four main pillars: digital skills programs, behavioral
programs, customs science programs, and security programs, alongside practical training in
the department’s customs centers and external training in collaboration with strategic
partners, which includes a comprehensive professional guidance program. He stated, “The
programs provided by Dubai Customs are increasingly popular among young citizens,
confirming the success of the department’ efforts in attracting national talent to shape future
leaders in customs work through various academic and specialized professional paths. This
offers new graduates the opportunity to qualify for roles in Dubai Customs, with 80 vacancies
allocated for graduates of the customs inspector training program.”

 

Continue Reading

Emirates

DCO Secretary-General commends Global Digital Compact at Summit of the Future

Deemah AlYahya, Secretary-General of the
Digital Cooperation Organization (DCO), said that “the digital divide the world faces today is
multifaceted, encompassing gaps in digital intelligence, computing capabilities, gender, and
skills,” in a speech at the Summit of the Future held during UNGA79 in New York.
In her speech, delivered after the UN General Assembly adopted the & Pact for the Future’ and the
‘Global Digital Compact’, AlYahya warned that “The AI and computing divide represents a
significant barrier, as some nations advance rapidly in AI innovation and deployment, while
others struggle to keep pace.
At the same time, the gender digital divide continues to limit women’s access to technology and
opportunities, and the skills divide leaves many without the digital competencies essential for
success in a fast-evolving economy. If we do not address these interconnected challenges, we
risk leaving entire communities behind.”
AlYahya praised the Global Digital Compact for “lays out an ambitious roadmap for an
inclusive, open, sustainable, fair, safe and secure digital future for all,” emphasizing that “It is a
bold vision, but the real challenge is translating these goals, principles, objectives, and
commitments into action, especially as we strive to achieve the SDGs.”
AlYahya highlighted that “at the Summit of the Future, the DCO proudly launched the Digital
Economy Navigator (DEN), an innovative tool that provides detailed insights on digital economy
performance across 50 countries. This initiative is just one of the many ways we are turning the
principles of the Global Digital Compact into action.”
She explained that “while DEN is a vital resource, it is only the beginning. In the spirit of
networked multilateralism, we must foster collective efforts to the GDC’s ambitious goals,
objectives, and commitments. I call upon every country, organization, and individual to join
forces in this critical endeavor.”
The Digital Economy Navigator (DEN) evaluates digital economy performance through three
intersecting dimensions: Digital Enablers, Digital Business, and Digital Society. Within these
dimensions, 10 pillars synthesize and summarize key aspects of countries’ digital economy, and
use of digital technology application from 102 indicators gathered from respected secondary data
sources, in addition to proprietary survey data of more than 27,000 participants across the 50
countries.
In addition to the launch of the DEN, on the sidelines of UNGA, DCO signed an agreement with
the United Nations Development Program (UNDP) to enhance digital cooperation and accelerate
digital transformation across the world, to support efforts aimed at achieving the United Nations
Sustainable Development Goals by 2030.
It also signed a memorandum of understanding with the League of Arab States (LAS) to
accelerate the inclusive and sustainable digital economy, enhance relations and exchange experiences and knowledge, and accelerate the process of digital transformation and economic development.

Continue Reading

Trending