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YouTube videos on sleep disorders contain ‘alarming’ levels of misinformation: Study


A new study has found that YouTube is rife with misinformation about good sleep habits.

The study, led by researchers from Brigham and Women’s Hospital in Boston, US, revealed an “alarming” amount of medical misinformation within videos discussing sleep disorders on the platform.

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Even worse, “popular” videos from bloggers containing both misinformation and consumer bias appear to attract far more views than expert-led videos.

Insomnia and sleeplessness rates have been skyrocketing in recent years, and while there are countless supposed solutions available online, not all treatments or approaches are valid.

Lead study author Rebecca Robbins, PhD, Investigator in the Brigham’s Division of Sleep and Circadian Disorders and an Instructor in Medicine at Harvard Medical School, warns that “a lot of popular YouTube videos have clickbait and appeal to shorter attention spans. People today often want very bite-sized pieces of information.”

However, “science is fundamentally more nuanced than a one-liner or the 280 characters in a Twitter post,” she said.

Key terms ‘insomnia,’ ‘sleep tips’

The research team searched YouTube using key terms such as “insomnia” and “sleep tips,” to identify and label popular YouTube videos focusing on sleep medicine. They then sorted those videos by views, with those with the highest number of views counting as “popular.”

The team compared popular videos to actual and credible sources identified by a feature on YouTube that places content from healthcare systems at the top of search results for health-related queries.

Next, researchers analyzed videos for information quality. The team of sleep experts were trained to identify misinformation using validated health communications assessment tools.

Videos garnering the most views were usually made by bloggers (42.9 percent), followed by medical professionals (33.3 percent), and health coaches (23.8 percent).

Popular videos averaged about 8.2 million views, but those led by experts received only 300,000 views.

Not a single one of the studied expert-led videos contained commercial bias, or the promotion of a product or service.

However, 66.7 percent of popular videos featured these biases. Despite popular videos containing far more disinformation, study authors couldn’t identify any differences in the understandability of content presented by the two types of videos.

The researchers believe that people seem to favor bloggers over actual medical professionals because content creators can produce engaging, esthetically appealing, and relatable media.

“Medical misinformation, including what’s found in some videos about sleep disorders, can lead to patients avoiding care or receiving the wrong care and can be detrimental to patient outcomes,” senior study author Stuart Quan, MD, Clinical Chief and Medical Director of the Brigham’s Sleep Disorders Service in the Division of Sleep and Circadian Disorders added.

The study authors admitted that the types of videos that are popular nowadays tend to change very quickly. Moreover, they would like to see more studies in the future focusing on medical misinformation on other platforms besides YouTube – like TikTok and Instagram.

The research team is also hopeful that YouTube and other platforms will continue working on ways to make sure accurate information is prioritized and shown first to users.

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Crown Prince of Abu Dhabi meets with CEOs of leading Norwegian companies

H.H. Sheikh Khaled bin Mohamed bin Zayed Al Nahyan, Crown Prince of Abu Dhabi, has met with a group of CEOs from leading Norwegian companies, as part of their participation in the UAE-Norway Investment Forum, held alongside his official visit to the Kingdom of Norway.

During the meeting, H.H. Sheikh Khaled bin Mohamed bin Zayed underscored the UAE leadership’s commitment to strengthening economic cooperation with its international partners.

He highlighted that investment in innovation and knowledge is a cornerstone for achieving sustainable development, noting that enhancing collaboration with Norwegian companies across key sectors will open new avenues for mutual economic growth between the two countries.

The UAE-Norway Investment Forum, taking place in Oslo, aimed to highlight available investment opportunities and strengthen trade relations between the UAE and Norway, fostering shared interests and supporting innovation and knowledge-based economic visions.

-wam

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At the Indonesia International Book Fair 2024, TRENDS inaugurates 10th global office, releases four books

As part of its Asian research tour, partnership with Aletihad News Center, and
primary sponsorship of the Indonesia International Book Fair 2024, TRENDS
Research & Advisory inaugurated its office in Jakarta, marking its 10th location
worldwide. It also released four books in Indonesian.
The inauguration event was attended by ambassadors of the UAE, Bahrain, and
Jordan to Indonesia, chairpersons of the UAE and Indonesian Publishers’
Associations, the Director of TRENDS’ Jakarta office, and a group of researchers
and academics.
Speaking at the event, Dr. Mohammed Abdullah Al-Ali, CEO of TRENDS
Research & Advisory, stated that TRENDS’ international offices—set to reach 15
by the end of 2024—aim to enhance the Center’s research efforts and deepen its
role in disseminating knowledge, thus serving as a global knowledge bridge.
He emphasized, “At TRENDS, we believe in the importance of cooperation
between think tanks and prioritize this endeavor. We believe the TRENDS office in
Jakarta will enhance the exchange of knowledge and ideas between think tanks in
Asia and the Middle East, opening new horizons for collaboration in various
fields.”

Four books in Indonesian
As part of the Jakarta office’s inaugural activities, four books were released in
Indonesian, including the 11th and 12th books of the Muslim Brotherhood
Encyclopedia and Global Trends in AI and Automation and the Future of
Competition between Man and Machine: An Analytical Forward-looking Vision.

Hostility to Arab states
The 11th book of the Muslim Brotherhood Encyclopedia, The Concept of the State
According to the Muslim Brotherhood, highlights its hostile stance toward Arab
states since its inception. The group views them as an obstacle to its ascent to
power. It opposed the modern principles upon which these states were built,
considering them incompatible with the group’s unique interpretation of Islam,
which it claimed to embody exclusively.

Exclusion of nonconformists
The 12th book, The Muslim Brotherhood: Rejection of Tolerance and Exclusion of
Nonconformists, examines the Muslim Brotherhood’s stance towards
nonconformists, individuals, and entities. The book reveals the group’s binary view
of the world, categorizing others as allies or adversaries. It ties these relationships
to the Brotherhood’s internal power struggles and self-serving interests.

Global Trends in AI
The third book, Global Trends in AI, explores significant developments in AI and
its impact on various aspects of life, including the economy, society, and
governance. It also offers a comprehensive analysis of technological advancements
in AI, its applications across sectors, the ethical and social challenges it presents,
and its future trajectory.

Automation

The fourth book, Automation and the Future of Competition between Man and
Machine: An Analytical Forward-looking Vision, addresses the growing challenges
faced by the human workforce in the face of widespread automation and AI
applications. The book concludes that while automation presents a significant
challenge to the labor market, it simultaneously creates new opportunities. It
emphasizes the importance of preparing for this shift through skills development,
continuous education, and adopting economic and social policies that support the
workforce.

Prominent pavilion and active presence
The TRENDS’ pavilion at the Indonesia International Book Fair has attracted
numerous visitors, including academic researchers and officials, such as the
ambassadors of the UAE, Bahrain, Qatar, Jordan, and Turkey. Additionally,
chairpersons of Arab and Indonesian publishers’ associations, authors, publishers,
and students visited the pavilion. All were impressed with and praised TRENDS’ diverse, valuable publications. They also commended TRENDS’ active
international presence and ability to address global developments with rigorous
analytical research.
Dr. Mohammed Abdullah Al-Ali honored the esteemed guests, including
ambassadors of the UAE and Bahrain to Indonesia, Wedha Startesti Yudha,
Chairperson of the Indonesia International Book Fair Committee, Arys Hilman
Nugraha, Chairman of the Indonesian Publishers Association, and others,
presenting them with TRENDS’ publications and commemorative shields.
Additionally, he awarded TRENDS’ Research Medal to Ni Made Ayu Martini
Indonesian Deputy Minister of Marketing, Tourism and Creative Economy
It is worth noting that during its current Asian research tour, TRENDS announced
the launch of the TRENDS Research Medal, awarded to individuals who make
significant contributions to the development of scientific research and promote collaboration with TRENDS in strengthening a culture of research across various fields.

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US determined to prevent full-scale war in Middle East, Joe Biden tells UNGA79

US President Joe Biden highlighted the US Administration’s determination to prevent a wider war that engulfs the entire Middle East region, noting that a diplomatic solution “remains the only path to lasting security to allow the residents from both countries to return to their homes on the border safely”.

In remarks he made today before the 79th Session of the United Nations General Assembly (UNGA79), the US President said, “Full-scale war is not in anyone’s interest,” adding that a diplomatic solution is still possible.

He also touched on “the rise of violence against innocent Palestinians on the West Bank”, and the need to “set the conditions for a better future”, which he said featured “a two-state solution, where the world — where Israel enjoys security and peace and full recognition and normalised relations with all its neighbours, where Palestinians live in security, dignity, and self-determination in a state of their own”.

President Biden underscored the ceasefire and hostage deal put forth by Qatar and Egypt, which the UN Security Council endorsed. He said, “Now is the time for the parties to finalise its terms, bring the hostages home,” adding that this would help ease the suffering in Gaza, and end the war.

-WAM

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